Casino employee apps drive revenue

December 5, 2016 Yash Chitre Employee Communications, Employee Engagement Strategies, Employee Mobile Apps, Employee Rewards and Recognition, Experiential Communications, Internal Communications 0 Comments

The number one challenge for any casino is to create an outstanding guest experience. That starts with your people, who are the first touch points for any successful guest experience.  Casinos & resorts have to create amazing experiences that not only dazzle guests, but reward and keep them coming back for more. That’s why your employer brand, communications and culture has to be top notch, in order to attract, retain and grow the best talent. Casino employee apps from hubEngage can help.

No matter what size or theme your property is, whether it’s a smaller, standalone “convenience casino” or a larger themed casino incorporated into a Las Vegas style mega-resort, you need to communicate in a fast, easy and convenient fashion that keeps employees informed, engaged and rewarded. Your employees are hardly ever in the same place at the same time. They are on the go and that’s where casino employee apps from hubEngage can help. Don’t just simply take the content on your intranet and mobilize it, creating a static one-way content driven app. With mobile, you can use tools such as employee audience segmentation and precise location to send them relevant news, updates, and much more.

Casino employee apps can be a great way to communicate to your people, but make sure you are:

  • Pushing the right content, to the right employees, at the right time, based on location and their individual role
  • Receiving instant feedback from employees on a regular basis, so you continuously gain insights
  • Delivering content pre, during and post workday, in a fun and engaging format that creates social buzz
  • Incentivizing them to “want to learn” with the right rewards and recognition, while cross selling and up selling attractions and services to guests

Your feature set for in-app tactics for casino employee apps should be able to:

Push relevant content such as news, updates, messaging, training, rewards & recognition, feedback surveys, social sharing and much more to employees based on their location and role using segmentation and location technology.

Launch gamification such as quizzes, trivia, “What Am I” and more. Add interactive tools like augmented reality scanning to transform print into digital, unlocking multimedia content like streaming videos and more.

Trigger instant feedback surveys and polls so you get data in real time, keeping your finger on the employee pulse allowing you to stream focused content that improves your employer brand experience.

Attract top talent with the right rewards and recognition, perks, benefits, career growth tools and intrinsic motivators that leads to an outstanding workforce and ultimately translates into a better guest experience.

casino employee apps

Casino employee apps can create a confident, educated workforce.

Casinos can communicate in an easy to manage platform across multiple devices, while improving the guest experience using hubEngage’s mobile engagement engine. Leverage our CoIL Engagement™ framework, using features such as proximity location via geofencing, low-energy Bluetooth beacons, employee segmentation and content by individual user behavioral KPIs, feedback tools, gamification, and analytics to push all sorts of relevant content, communications, news, training, discounts, promotional campaigns and much more.

Your message gets across to the right employee, at the right place, at the right time, so you’re hyper-targeting your communications content, not guessing. Because hubEngage works off an intelligent engagement engine, each employee’s unique behaviors and location always make the content delivery stream relevant and useful. Connect employees with the day’s news, streaming videos, policies, procedures, surveys, gamification, rewards, recognition, employee benefits, instant messaging and much more. You can even monetize your employee app by cross-selling and up selling vendor services that you provide your guests. The experience doesn’t just start and end during the workday.

Give employees the total experience, pre, during and post visit with gamification, incentives, videos, information and more. Push coupons, discounts and incentives to attract and retain top talent. After work, keep the dialogue going with survey feedback, coupons and social sharing, turning your people into an instant viral marketing channel. Get real-time analytics on who’s doing what, to create heat maps on what’s trending. There’s so much we’ve packed into a single app platform that can make a huge difference in your casino employee’s work experience.

With hubEngage powered casino employee apps, your people can…

  • Receive push notifications for daily events, news, updates, schedules, services and more
  • Find locations with casino and property wayfinding maps
  • Get relevant content based on location and role in company
  • Interact with other employees and leadership via messaging, gamification, feedback surveys, storytelling, social sharing
  • Play while they learn with quizzes, surveys, scavenger hunts and more
  • Share experiences and rewards/recognition on social channels
  • Participate in out-of-venue interactions and incentives
  • Watch streaming videos and other educational, informative content
  • Much, much more!

Casino employee apps such as hubEngage, that are designed from the ground up to effectively help banks communicate with their employees better have available built-in features such as:

  • News, Events & Info with Push Notifications
  • Surveys, Quizzes, Training & Gamification
  • Group & Individual Instant Messaging (with search)
  • Location Awareness & Segmentation
  • Rewards & Recognition Redemption
  • Mapping, Wayfinding & Interactive Tours

Want to learn more? Are you curious to try out sample casino employee apps? Check out hubengage.com to learn more on how you can push the needle on employee communications and engagement for casinos of any size.

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