Consumer Packaged Goods Employee Communications Platform
HubEngage Helps Consumer Packaged Goods Companies Communicate and Engage Better
Take your consumer brand and turn it inwards to your employees
In the ever-changing world of consumer packaged goods (CPG), companies that produce these products must be able to communicate and engage employees at all levels of the company. Whether they are blue-collar hourly employees working in manufacturing plants, or managers sitting in a corporate office environment, HubEngage can deliver a consumer packaged goods employee communications platform that gets the messages through and generates engagement fast via mobile apps, web intranets and TV screens/displays.
Getting your important content and messaging through to your CPG employees is vital to provide employees with the right company experience. Not only does it help them stay in the know on your top-down internal communications content, but with a consumer packaged goods employee communications platform you can also create great rewarding experiences that allow them to contribute to the content ecosystem through bottom-up tactics such as social feeds, storytelling, peer to peer recognition and health and safety reporting. All tailored to your unique employee segments so the messaging is relevant and department-specific.
When CPG companies create unique communications experiences, they can empower their employees to create outstanding products that revolve around the mission, vision, and values of the company. With a consumer packaged goods employee communications platform for collaboration and engagement from HubEngage, you can:
- Push the right content, to the right workers, at the right time, based on segmentation, location and individual behaviors
- Receive instant feedback from employees on a regular basis, so you continuously gain insights
- Deliver content pre, during and post workday, in a fun and engaging format that creates social buzz
- Incentivize employees to “want to get information” versus “have to get information” with the right rewards and recognition, while promoting, cross selling and up selling company products
HubEngage employer benefits in action
With a HubEngage powered app, CPG employees can…
- Receive push notifications for important news, company updates, policies, events, health & safety etc.
- Check for schedule updates
- Find locations with wayfinding maps (manufacturing, offices, kiosks, etc.)
- Get coupons/discounts from corporate service providers
- Interact with other employees via instant messaging, gamification, sharing stories
- Play while they learn with quizzes, surveys, scavenger hunts and more
- Share experiences, rewards and perks on social channels
- View out of facility “know before you go” interactions and incentives
- Watch streaming videos and seasonal content
- Receive relevant content via location based technology and employee segmentation
- Much, much more!
Every day, HubEngage empowers CPG companies, to engage with their employees in a way that drives real business results
Helping CPG companies get better engagement with an advanced consumer packaged goods employee communications platform
Everyday The KraftHeinz Company uses HubEngage to communicate to 50,000 global employees across multiple segments and administrators.
This snack food producer with its rich history and legacy deployed HubEngage in order to engage, retain and grow their diverse employee base.