Tag: customer engagement

Employee communications app versus mobile intranet

December 20, 2016 Yash Chitre Employee Analytics, Employee Communications, Employee Engagement Strategies, Employee Mobile Apps Tags: , , , , , , , , , , , , , , 2 Comments
More and more, we are hearing from enterprise customers who have digital content systems such as Intranets and even internal social networks for their employees, and have taken those systems and made them “mobile-friendly”. But they problem is, they just don’t have engagement. They can’t get people to keep coming back on their own and […]

Convenience store employee apps train workers

December 10, 2016 Yash Chitre Customer Service, Employee Analytics, Employee Communications, Employee Engagement Strategies, Employee Gamification, Employee Learning and Development, Employee Mobile Apps, Talent Acquisition and Recruitment Tags: , , 0 Comments
Millions of consumers stop at gas stations and convenience stores every day. Creating a memorable experience for customers starts with well trained and educated employees that can deliver on your brand promises.  Keeping up with the service demands of many customers can put a strain on retail employee communications. That’s where convenience store employee apps […]

Storytelling 101: How Wynn Resorts used this tactic to create a successful brand

September 10, 2016 Yash Chitre Employee Communications, Employee Feedback Strategies, Employee Learning and Development, Employee Mobile Apps, Internal Communications Tags: , , , , , , , , 2 Comments
Storytelling has become an effective tactic to increase employee communication and engagement. Collecting these stories can be burdensome and time consuming. However with an employee app platform such as hubEngage, companies are now able to extract the best employees stories on a wide range of subjects such as delivering on exceptional customer service, problem-solving, operational […]

Build a successful employee culture with an employee app

September 3, 2016 Yash Chitre Employee Analytics, Employee Communications, Employee Engagement Strategies, Employee Feedback Strategies, Employee Gamification, Employee Learning and Development, Employee Mobile Apps Tags: , , , , , , , , , , , , , 0 Comments
Building an attractive corporate culture is easy when you have a dedicated mobile employee app platform, to not only get information and resources that will help them in their jobs, but also reward and recognize them for their contributions and give you the employer instant feedback and analytics on the corporate culture pulse. In the […]

Instant employee pulse: Using an app platform to deliver analytics

August 27, 2016 Yash Chitre Big Data In HR, Employee Analytics, Employee Communications, Employee Feedback Strategies, Employee Mobile Apps Tags: , , , , , , , , , , , , , , , , , , , , , 3 Comments
Measuring the overall employee pulse of your organization is critical to business success. There are many strategies to achieve this, some are fast, easy and cost-effective and some are longer-term initiatives that require budget and plenty of manpower to manage. For example, let’s take the most simple of tactics that comes to mind to measure […]

Building an employee brand—thanks to your app

June 28, 2016 Yash Chitre Employee Communications, Employee Engagement Strategies, Employee Gamification, Employee Mobile Apps, Experiential Communications Tags: , , , , , ,
There are lots of ways to engage your employees in the workplace. Traditional tactics range from the basic poster in the break room all the way to fancy gamification portals that reward and recognize. I’ve personally developed hundreds of tactics and campaigns across dozens of clients to achieve greater employee engagement. What I have learned […]

Understanding extrinsic versus intrinsic motivation

June 14, 2016 Yash Chitre Employee Communications, Employee Gamification, Experiential Communications Tags: , , 0 Comments
What’s the difference between extrinsic and intrinsic motivation? It’s another very common question I get a lot from clients and marketers’ trying to understand what gets people to take certain actions and change behaviors. It applies to both internal audiences (employees) as well as external audiences (customers) and in this case, its starts with a […]

Leveraging data from gamification to improve content

May 31, 2016 Yash Chitre Employee Gamification Tags: , 0 Comments
The oxford dictionary lists gamification as follows: gam·i·fi·ca·tion: The application of typical elements of game playing (e.g., point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service. It then puts it in super context (which I just love): […]

Points or badges? Which is king? Neither?

May 3, 2016 Yash Chitre Employee Communications, Employee Gamification, Experiential Communications Tags: , 0 Comments
When it comes to gamification, there are lots of ways to incentivize and reward your app users as they interact with your platform. The two most popular choices, by far, are points and badges. Here’s a quick rundown of the benefits of each tactic: Points: Points may be used to gamify an experience on a […]

I want to learn versus you’re forcing me to learn

April 19, 2016 Yash Chitre Employee Communications, Employee Engagement Strategies, Employee Gamification Tags: , 0 Comments
In a previous post, I talked about extrinsic versus intrinsic motivators. I had an afterthought—to put a spotlight directly on how the landscape of training to internal audiences and communicating about new products and services to external audiences is changing rapidly. Finding ways to create more intrinsic motivators versus extrinsic motivators is paramount. It’s worthy […]

Last updated by at .